OUR FINANCIAL IMPACT
We believe incorporating sustainability into our business strategy is key to capturing value. Our EarthView platform not only drives lower operating expenses and higher real estate value, but is also a framework for identifying efficiencies in current practices, areas for hospitality innovation, and future market trends.
EarthView’s initiatives have created
$20M in EarthView savings since inception
1.7 YEAR average payback period for our efficiency investments
$2M from additional energy savings protocols implemented during low occupancy in 2020
EARTHVIEW’S STRATEGY
EarthView has informed the way we approach business and is now wholly integrated into Hersha’s business strategy. Having a strategy informed by sustainability leads to hotels with higher margins, stronger net operating income (NOI), and increased long-term valuations. Every $1 of savings from reduced energy and water usage, and lower waste production flows directly to the bottom line.
Hersha is an active participant of the following
TO LEARN MORE
about how EarthView is structured and managed, please refer to our “Environmental Management System” document on our Hersha website.
DRIVING VALUABLE, INNOVATIVE GUEST EXPERIENCE
EarthView is one of the industry’s most established hotel sustainability platforms. As leaders in this field, we are constantly searching for and capitalizing on innovative opportunities that have positive externalities, and create operational savings, long-term value, and enhanced guest experiences.
ENHANCING GUEST EXPERIENCE
Guests are increasingly seeking more from their travel experiences – and we are well poised to capture this growing interest through our approach to sustainable hospitality. Hotels that minimize their environmental footprints, provide responsibly sourced products, engage with local communities, and empower their associates are ones that demonstrate a holistic approach to hospitality.
This holistic approach extends to guests as well, providing memorable amenities and unique offerings to elevate the quality of their stays.